Evaluation 4 - Who would be the audience for your media product?

The reader profile shows the audience of my magazine. It shows that the average age of reader is 19, and 70% of my readers are aged between 15 and 22. The brands shown on the right of my reader profile do associate with the majority of audience. Many members of my audience use sites such as Soundcloud and MySpace to stream online music, this shows how digitalized my audience is. over 90% use the internet, this again shows how digitization can be used to promote and market my magazine. Out of the 90% who use the internet, almost all use Facebook and/or Twitter. This would allow social media interaction between my product and readers. The audience associate themselves with brands such as Nike, for the trainers and sneakers, and Apple and Dr Dre Beats.